Word-of-mouth advertising, online and off : how to spark buzz, excitement, and free publicity for your business or organization with little or no money /
Thorne, Lynn,  1967- 
Word-of-mouth advertising, online and off : how to spark buzz, excitement, and free publicity for your business or organization with little or no money / by Lynn Thorne. - First edition. - Ocala, Fla. : Atlantic Pub. Group, 2008. - 284 pages : illustrations, 23 cm.
Includes index.
Includes bibliographical references and index.
9781601380111 (pbk. : alk. paper) 9781601380111
2008005880
Word-of-mouth advertising.
Viral marketing.
Internet advertising.
/ .T46 2008
659.13/3 T496w 2008
                        Word-of-mouth advertising, online and off : how to spark buzz, excitement, and free publicity for your business or organization with little or no money / by Lynn Thorne. - First edition. - Ocala, Fla. : Atlantic Pub. Group, 2008. - 284 pages : illustrations, 23 cm.
Includes index.
Includes bibliographical references and index.
9781601380111 (pbk. : alk. paper) 9781601380111
2008005880
Word-of-mouth advertising.
Viral marketing.
Internet advertising.
/ .T46 2008
659.13/3 T496w 2008