Services marketing : (Record no. 747)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00947nam a22002777a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 022035 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-ChPU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20161019121020.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 060724s2007 njua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-0131875524 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BD-ChPU |
| Language of cataloging | ENG |
| Transcribing agency | BD-ChPU |
| Modifying agency | BD-ChPU |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 22 |
| Classification number | 658.8 L898s 2004 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lovelock, Christopher H. |
| 9 (RLIN) | 2150 |
| 245 ## - TITLE STATEMENT | |
| Title | Services marketing : |
| Remainder of title | people, technology, strategy / |
| Statement of responsibility, etc | Christopher Lovelock, Jochen Wirtz. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Delhi : |
| Name of publisher, distributor, etc | Pearson Education , |
| Date of publication, distribution, etc | 2004.[Ist Indian reprint] |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 652 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm . |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and indexes. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | BBA , MBA , EMBA . |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| 9 (RLIN) | 1904 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Professions |
| General subdivision | Marketing. |
| 9 (RLIN) | 2151 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Service industries |
| General subdivision | Marketing. |
| 9 (RLIN) | 2034 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Customer services |
| General subdivision | Marketing. |
| 9 (RLIN) | 2152 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wirtz, Jochen. |
| 9 (RLIN) | 2153 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type | Checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 10/09/2006 | Purchase | 2 | 658.8 L898s 2004 | 22035 | 17/01/2019 | 17/01/2019 | 1 | 05/06/2012 | Books | |||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 10/09/2006 | Purchase | 658.8 L898s 2004 | 22029 | 05/06/2012 | 2 | 05/06/2012 | Books | |||||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 10/09/2006 | Purchase | 658.8 L898s 2004 | 22036 | 05/06/2012 | 3 | 05/06/2012 | Books | |||||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 10/09/2006 | Purchase | 658.8 L898s 2004 | 22040 | 05/06/2012 | 4 | 05/06/2012 | Books | |||||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 10/09/2006 | Purchase | 658.8 L898s 2004 | 22034 | 05/06/2012 | 5 | 05/06/2012 | Books | |||||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 10/09/2006 | Purchase | 2 | 658.8 L898s 2004 | 22031 | 28/04/2014 | 28/04/2014 | 6 | 05/06/2012 | Books | 22/07/2014 | ||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 10/09/2006 | Purchase | 658.8 L898s 2004 | 22030 | 05/06/2012 | 7 | 05/06/2012 | Books | |||||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 10/09/2006 | Purchase | 1 | 658.8 L898s 2004 | 22038 | 03/01/2022 | 12/12/2021 | 8 | 05/06/2012 | Books | |||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 10/09/2006 | Purchase | 658.8 L898s 2004 | 22027 | 05/06/2012 | 9 | 05/06/2012 | Books | |||||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 10/09/2006 | Purchase | 658.8 L898s 2004 | 22032 | 05/06/2012 | 10 | 05/06/2012 | Books | |||||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 10/09/2006 | Purchase | 658.8 L898s 2004 | 22041 | 05/06/2012 | 11 | 05/06/2012 | Books | |||||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 10/09/2006 | Purchase | 658.8 L898s 2004 | 22028 | 05/06/2012 | 12 | 05/06/2012 | Books | |||||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 10/09/2006 | Purchase | 658.8 L898s 2004 | 22033 | 05/06/2012 | 13 | 05/06/2012 | Books | |||||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 10/09/2006 | Purchase | 658.8 L898s 2004 | 22039 | 05/06/2012 | 14 | 05/06/2012 | Books | |||||||
| Dewey Decimal Classification | Premier University Business Library | Premier University Business Library | 10/09/2006 | Purchase | 658.8 L898s 2004 | 22037 | 05/06/2012 | 15 | 05/06/2012 | Books |