Principles of marketing : (Record no. 790)

MARC details
000 -LEADER
fixed length control field 01326cam a2200337 a 4500
001 - CONTROL NUMBER
control field 15152249
003 - CONTROL NUMBER IDENTIFIER
control field BD-ChPU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160720112440.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080124s2008 njua 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2008003309
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273711568 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273711563 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)191697384
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn191697384
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency YDX
-- YDXCP
-- BTCTA
-- DLC
-- BD-ChPU
Language of cataloging ENG
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .K6314 2008
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 P954 2010
Edition number 22
245 00 - TITLE STATEMENT
Title Principles of marketing :
Remainder of title a South Asian perspective /
Statement of responsibility, etc Philip Kotler ... [et al.].
250 ## - EDITION STATEMENT
Edition statement 13th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Delhi :
Name of publisher, distributor, etc Pearson Prentice Hall,
Date of publication, distribution, etc 2010. [ South Asian ed. ] .
300 ## - PHYSICAL DESCRIPTION
Extent xix, 514 p. + Various pagings :
Other physical details ill. (chiefly col.) ;
Dimensions 28 cm.
500 ## - GENERAL NOTE
General note Edition for U.S. published under: Principles of marketing / Philip Kotler, Gary Armstrong. 12th ed., c2008.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical reference and index.
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name BBA, MBA, EMBA
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/ecip089/2008003309.html">http://www.loc.gov/catdir/toc/ecip089/2008003309.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
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    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/05/2011 Purchase 32 658.8 P954 2010 23054 05/02/2020 22/01/2020 1 07/06/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/05/2011 Purchase 33 658.8 P954 2010 23055 15/02/2023 15/02/2023 2 07/06/2012 Books 1 08/03/2023
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/05/2011 Purchase 16 658.8 P954 2010 23057 18/02/2016 03/02/2016 3 07/06/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/05/2011 Purchase   658.8 K87p 2010 23058 27/01/2014   4 07/06/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/05/2011 Purchase 21 658.8 K87p 2010 23061 03/03/2020 03/03/2020 5 07/06/2012 Books 1 23/08/2020
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/05/2011 Purchase 46 658.8 P954 2010 23062 31/07/2023 12/07/2023 6 07/06/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/05/2011 Purchase 39 658.8 K87p 2010 23063 23/02/2020 02/09/2019 7 07/06/2012 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/05/2011 Purchese 20 658.8 K87p 2010 23056 21/01/2020 18/01/2020 8 17/09/2013 Books 1  
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchese 32 658.8 P954 2013 20438 01/02/2023 16/01/2023 9 30/09/2013 Books 1  
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/05/2011 Purchese 42 658.8 P954 2010 23059 19/05/2024 04/01/2023 10 07/11/2013 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchese 22 658.8 P954 2010 20440 29/07/2018 12/07/2018 11 31/12/2013 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/05/2011 purchase 9 658.8 P954 2010 23060 09/11/2024 03/11/2024 12 28/03/2019 Books    
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 18/01/2023 Donated by Mohammad Omar Faruk 2 658.8 P954 2011 26287 26/01/2023 26/01/2023 13 19/01/2023 Books    
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