Services marketing : (Record no. 805)

MARC details
000 -LEADER
fixed length control field 01387cam a22003734a 4500
001 - CONTROL NUMBER
control field 12695626
003 - CONTROL NUMBER IDENTIFIER
control field BD-ChPU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20161027110740.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 020308s2003 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2002025544
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0073380933
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- BD- ChPU
Language of cataloging ENG
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD9980.5
Item number .Z45 2003
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 Z48s 2011
Edition number 21
100 ## - MAIN ENTRY--PERSONAL NAME
Relator code Zeithaml, Valarie A.
245 10 - TITLE STATEMENT
Title Services marketing :
Remainder of title integrating customer focus across the firm /
Statement of responsibility, etc Valarie A. Zeithaml, Mary Jo Bitner and Dwayne D. Gremler.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc 2011.
300 ## - PHYSICAL DESCRIPTION
Extent xxvii, 763 p. :
Other physical details ill. ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name BBA , MBA , EMBA .
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Service industries
General subdivision Marketing.
9 (RLIN) 2034
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer services.
9 (RLIN) 2035
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bitner, Mary Jo
9 (RLIN) 2036
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Gremler, Dwayne D.
9 (RLIN) 2037
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Pandit, Ajay
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/description/mh022/2002025544.html">http://www.loc.gov/catdir/description/mh022/2002025544.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/mh021/2002025544.html">http://www.loc.gov/catdir/toc/mh021/2002025544.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 12/05/2011 Purchase 11 658.8 Z48s 2011 23195 25/04/2019 17/04/2019 1 08/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 12/05/2011 Purchase   658.8 Z48s 2011 23198 08/06/2012   3 08/06/2012 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 12/05/2011 Purchese 3 658.8 Z48s 2011 23197 15/03/2020 24/12/2019 4 11/05/2013 Books
    Dewey Decimal Classification     Premier University Business Library Premier University Business Library 10/09/2006 Purchese 11 658.8 Z48s 2012 20762 16/01/2019 16/01/2019 5 30/09/2013 Books
    Dewey Decimal Classification     Premier University Central Library Premier University Central Library 12/05/2011 Purchase   658.8 Z48s 2011 23196 08/06/2012   2 08/06/2012 Books
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