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Marketing communication and promotion / William G. Nickels.

By: Material type: TextTextSeries: Grid series in marketingPublication details: Columbus, Ohio : Grid Pub., c1980.Edition: 2nd edDescription: x, 528 p. : ill. ; 26 cmISBN:
  • 978-0415507714
Subject(s): DDC classification:
  • 658.8 N632m 1980 22
LOC classification:
  • HF5415.125 .N53 1980
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Books Premier University Business Library 658.8 N632m 1980 1 Available 1572

Includes bibliographical references and indexes.

BBA , MBA , EMBA .

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