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Strategic market management / David A. Aaker.

By: Material type: TextTextPublication details: Hoboken, NJ : John Wiley, c2005. [Reprint 2008] .Edition: 7th edDescription: xii, 356 p. : ill. ; 23 cmISBN:
  • 978-0470056233
Subject(s): DDC classification:
  • 658.8 A111s 2008 22
LOC classification:
  • HF5415.13 .A23 2005
Online resources:
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Books Premier University Business Library 658.8 A111s 2007 1 Available 23190
Books Books Premier University Business Library 658.658.8 A111s 2007 2 Available 23189
Books Books Premier University Business Library 658.8 A111s 2007 3 Available 23191
Books Books Premier University Business Library 658.8 A111s 2007 4 Available 23192
Books Books Premier University Business Library 658.8 A111s 2007 5 Available 23194
Books Books Premier University Central Library 658.8 A111s 2007 6 Available 23193

Includes index.

BBA , MBA , EMBA .

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