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Marketing management : analysis, planning, implementation, and control / Philip Kotler.
Material type:
TextSeries: The Prentice-Hall international series in marketingPublication details: Upper Saddle River, NJ : Prentice Hall, c1997. [41st Indian reprinting 1999] .Edition: 9th edDescription: xxxvii , (various pagings) : ill. (chiefly col.), maps ; 27 cmISBN: - 978-9043006743
- 658.8 K87m 1999 20
- HF5415.13 .K64 1997
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Books
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Premier University Business Library | 658.8 K87m 1999 | 1 | Available | 16 | ||
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Books
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Premier University Central Library | 658.8 K87m 1999 | 2 | Available | 14 | ||
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Books
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Premier University Central Library | 658.8 K87m 1999 | 3 | Available | 15 |
Includes bibliographical references and indexes.
BBA , MBA , EMBA .
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