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Cases in Marketing Management / Kenneth L. Bernhardt, Thomas C. Kinnear.

By: Contributor(s): Material type: TextTextSeries: The Irwin series in marketingPublication details: Boston : Irwin/McGraw-Hill, c1997.Edition: 7th edDescription: xiv, 665 p. : ill., maps ; 25 cmISBN:
  • 978-0256204643
Subject(s): DDC classification:
  • 658.8 B527c 1997 21
LOC classification:
  • HF5415.13 .B448 1997
Online resources:
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Books Premier University Business Library 658.8 B527c 1997 1 Available 6510
Books Books Premier University Business Library 658.8 B527c 1997 2 Available 6511
Books Books Premier University Business Library 658.8 B527c 1997 4 In transit from Premier University Law Library to Premier University Business Library since 29/04/2017 6513
Books Books Premier University Central Library 658.8 B527c 1997 3 Available 6512

Includes bibliographical references.

BBA , MBA , EMBA,RMBA.

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