TY  - BOOK
AU  - Kotler ,Philip .
TI  - Marketing management: a South Asian perspective
SN  - 978-0136009986
AV  - HF5415.13 .K64 2009
U1  - 658.8  M345  2009 22
PY  - 2009///
CY  - Upper Saddle River, N.J.
PB  - Pearson Prentice Hall
KW  - Marketing
KW  - Management
N1  - Includes bibliographical references and index; BBA , MBA , EMBA
ER  -