TY  - BOOK
AU  - Carriere,David
TI  - Publicity: 7 steps to publicize just about anything 
SN  - 9780979338472 (hbk.)
AV  - HD59 .C369 2008
U1  - 59 C316p 2008 22
PY  - 2008///
CY  - New York
PB  - Glitterati Inc.
KW  - Publicity
KW  - Marketing
KW  - Advertising
KW  - Mass media and publicity
KW  - Mass media and business
N1  - Includes bibliographical references and index; BBA, MBA, EMBA
ER  -