TY - BOOK AU - Cateora, Philip R. AU - Graham, John L. TI - International marketing / SN - 978-0071123129 U1 - 658.848 C357i 2003 21 PY - 2003/// CY - Boston, Mass. PB - McGraw-Hill/Irwin, KW - Export marketing KW - International business enterprises N1 - Includes index; BBA , MBA , EMBA ER -