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1.
Marketing management / Philip Kotler and Kevin Lane Keller . by Series: The Prentice-Hall international series in marketing
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Prentice Hall, c2006
Availability: Items available for loan: Premier University Business Library (16)Call number: 658.8 K87m 2006, ... Not available: Premier University Business Library: Checked out (1).
2.
Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2003
Availability: Items available for loan: Premier University Business Library (1)Call number: 658.8/27 K29s 2003.
3.
Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow : Pearson Prentice Hall, c2008.[Indian print]
Availability: Items available for loan: Premier University Business Library (8)Call number: 658.827 K29s 2008, ... Premier University Central Library (1)Call number: 658.827 K29s 2008. Not available: Premier University Business Library: In transit (1).
4.
Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller. by
Edition: Fourth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Pearson, c2013
Availability: Items available for loan: Premier University Business Library (4)Call number: 658.8/27 K29s 2013, ... Not available: Premier University Business Library: Checked out (1).
5.
Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller, Ambi M. G. Parameswaran, Isaac Jacob. by
Edition: Fourth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Nodia, India : Pearson India Education Services Pvt. Ltd., 2019
Availability: Items available for loan: Premier University Business Library (5)Call number: 658.8/27 K29s 2019, ...
6.
Marketing management / Philip Kotler, Northwestern University, Kevin Lane Keller, Dartmouth College, Alexander Chernev, Northwestern University. by
Edition: Sixteenth edition. Global edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, Essex : Pearson Education Limited, 2022
Availability: Items available for loan: Premier University Business Library (4)Call number: 658.8 K87m 2022, ... Not available: Premier University Business Library: Checked out (1).
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