000 00845cam a2200277 4500
001 3623432
003 BD-ChPU
005 20161017125246.0
008 740723s1975 nyua b 001 0 eng
010 _a74014510
020 _a978-8174466310
040 _aDLC
_cDLC
_dDLC
_dBD-ChPU
_bENG
050 0 0 _aHF5415
_b.S745 1975
082 0 0 _a658.8 STF
_220
100 1 _aStanton, William J.
_92198
245 1 0 _aFundamentals of marketing
_c[by] William J. Stanton.
250 _a4th ed. [ International student ed.]
260 _aNew York,
_bMcGraw-Hill,
_cc1975.
300 _axvii, 752 p.
_billus.
_c24 cm.
504 _aIncludes bibliographical references and index .
526 _aBBA , MBA , EMBA.
650 0 _aMarketing.
650 0 _aMarketing
_xCase studies.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK
999 _c1132
_d1132