000 | 00845cam a2200277 4500 | ||
---|---|---|---|
001 | 3623432 | ||
003 | BD-ChPU | ||
005 | 20161017125246.0 | ||
008 | 740723s1975 nyua b 001 0 eng | ||
010 | _a74014510 | ||
020 | _a978-8174466310 | ||
040 |
_aDLC _cDLC _dDLC _dBD-ChPU _bENG |
||
050 | 0 | 0 |
_aHF5415 _b.S745 1975 |
082 | 0 | 0 |
_a658.8 STF _220 |
100 | 1 |
_aStanton, William J. _92198 |
|
245 | 1 | 0 |
_aFundamentals of marketing _c[by] William J. Stanton. |
250 | _a4th ed. [ International student ed.] | ||
260 |
_aNew York, _bMcGraw-Hill, _cc1975. |
||
300 |
_axvii, 752 p. _billus. _c24 cm. |
||
504 | _aIncludes bibliographical references and index . | ||
526 | _aBBA , MBA , EMBA. | ||
650 | 0 | _aMarketing. | |
650 | 0 |
_aMarketing _xCase studies. |
|
906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
942 |
_2ddc _cBK |
||
999 |
_c1132 _d1132 |