000 00890pam a2200289 a 4500
001 4770096
003 BD-ChPU
005 20130111151144.0
008 860702s1987 nyua b 001 0 eng
010 _a 86018492
020 _a0070609438 :
_c$36.95
040 _aDLC
_cDLC
_dDLC
_dBD-ChPU
_bENG
050 0 0 _aHF5415
_b.S745 1987
082 0 0 _a658.8
_219
100 1 _aStanton, William J.
_92198
245 1 0 _aFundamentals of marketing /
_cWilliam J. Stanton, Charles Futrell.
250 _a8th ed.
260 _aNew York :
_bMcGraw-Hill,
_c1987.
300 _axx, 666 p. :
_bill. (some col.) ;
_c25 cm.
440 0 _aMcGraw-Hill series in marketing
_92199
504 _aIncludes bibliographical references and indexes.
526 _aBBA,MBA
650 0 _aMarketing.
700 1 _aFutrell, Charles.
_96852
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK
999 _c3010
_d3010